Introducing Hostile Cowboys, a top-tier game set in the Wild West
Yee-Haw! Ride off in the American West with Hostile Cowboys, a popular Far West themed instant game designed by La Française des Jeux. Traditional mechanics, wild features Part of the Illiko instant range, the gameplay of Hostile Cowboys is a classic matrix-based game. Players have 5 throws, each of which reveals a set of symbols...
Deep dive into Hide & Sea: a “less is more” approach to game development
Hide & Sea (“Mystères Marins” in French) is a popular eInstant scratch game, previously commercialized by La Française des Jeux. We unravel the two main secrets beneath its success below. Play, win, repeat The first secret of this game’s popularity is its light and intuitive gameplay. Hide & Sea is a classic symbol-matching game with...
Simple recipes for success: discover Golden Menu
Golden Menu is one of the best selling item on the Française des Jeux Illiko eInstant menu. With its fun casual theme and straightforward logic, it delights the tastebuds of a wide array of players. Let’s deep dive into the specificities of this game that leave players hungry for more. Mixing traditional mechanics with a...
Gold Mine: a prime example of how to breathe new life into traditional gameplays
With its simple symbol matching logic, Gold Mine is a popular choice among French lottery players. But what really keeps them coming back for more is the gold rush inspired theme that transports them to a unique world of play and the various gamification tactics. Let’s discover what these are below. The game offers players...
A new take on the digital Bingo experience for Norsk Tipping
Norwegian Bingo fans, rejoice! Gaming Solutions is revamping the Bingo game of the Norsk Tipping Flax eInstant category. Thanks to high-quality graphics and sound effects, marking off numbers on virtual cards is now an even more modern & enjoyable experience. As shown below, after several incremental improvements, an enhanced version of BingoFlax is ready for...
The power of gamification: Casse Cash case study
Casse Cash is the newest game from FDJ Gaming Solutions. Featuring the most common lottery symbols (gems, lucky charms, dice, etc.), this game may seem ordinary at first glance. However, it is rather unique since it leverages several gamification elements to keep players coming back for more. We break down these gamification elements below. At...
Leveraging game families to cross-sell online lottery games
Releasing game families is one of the strategies a lottery can adopt to diversify its online portfolio. These families usually promote one single game with different price ranges and reskins in order to address all kinds of players’ purchasing behaviors. They also grant players already interested in a particular game with the opportunity to potentially...
Expansion of the FDJ phygital games portfolio. Discover Menez l’enquête
The latest addition to the phygital games range part of the FDJ Illiko® family has been released on March 6th and its performance is already on target. Menez l’enquête (which translates into Carry out the investigation in English) is a scratch card with a €5 stake designed for those who enjoy suspense. It takes players...
Localization of hit games to boost lotteries portfolios – Norsk Tipping case study
Along with their contextualization, the localization of best-selling games is one of the main strategies a lottery can implement to bolster players’ acquisition and retention. It is indeed a much quicker and cost-efficient approach to expanding a portfolio than designing new games from scratch. Discover below a concrete example of a localization carried out on...
How the Interactive Factory customizes lottery games for seasonal events in a flash
Dreaming of a world in which you could revamp your lottery games to coincide with yearly animations (Halloween, Christmas, Valentines’ day, …) in no time at all and without development? Dream no more: the Interactive Factory has made it a reality. Gaming Solutions’ distribution platform enables client lotteries to reskin their games and switch from...
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